Should I build a website or an app? Print

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Of course, it depends on your goals. In both cases, you can deliver your site on multiple device platforms by using the standard Web stack of technologies (HTML/CSS/JavaScript). However, an advantage of a Web app is that it looks like a native application to users they can launch it from their home screen or desktop, without having to find a bookmark or remember a URL. This means they are more likely to use it and keep returning to it than a website.

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